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3rd #Forbes pub in 2 weeks: this brief contribution is on one of the most overlooked-yet-obvious ways to get the most out of individuals in your org...

Give them what's most important to them,

and they'll give you what's most important to you.

(Better results included)

It's so basic.

Yet how many in your org would say they already experience this?

Ask the noted question *religiously*

from the earliest stages of interviewing candidates.

If you can't credibly deliver,

they won't impressively deliver.

If you don't ask,

you can't effectively deliver.




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