Five ways to tell the whether your 2023 #Strategy is "Good Strategy" or "Bad Strategy" (give yourself 1 star for each of the following)
And consider...
• If you have a 2-star strategy,
what are the chances
you'll have a 5-star execution?
• If you have a 2-star strategy,
does it even matter
if you have a 5-star execution?
-------(1)-------
✅ GOOD STRATEGY...
Makes a complex situation
simple & understandable
❌ BAD STRATEGY...
Is complex & uses fluffy words
to mask the lack of substance
-------(2)-------
✅ GOOD STRATEGY...
Honestly identifies the key challenges
& specifies pivotal objectives
❌ BAD STRATEGY...
Avoids defining & addressing real challenges
or committing to a critical area of focus
-------(3)-------
✅ GOOD STRATEGY...
Indicates ‘how to get there’ with
clear actions to overcome the critical challenge(s)
❌ BAD STRATEGY...
Lacks specificity in tactics or
clarity on how to get there
-------(4)-------
✅ GOOD STRATEGY...
Has a set of coherent actions
compounding to support each other
❌ BAD STRATEGY...
Is a disjointed or conflicting mess
of tasks & "priorities" loosely rationalized together
-------(5)-------
✅ GOOD STRATEGY...
Energizes with a clear & compelling *WHY*
in addition to What you'll achieve & How
❌ BAD STRATEGY...
Lacks galvanizing rationale
making any What or How that exists feel mundane
_____________________________
If you're a #CEO, #CRO, or #COO
and desire help improving
your #Strategy and / or #Execution
<<< reach out >>>
and we can explore how to make that happen.