Imagine a revenue team spending 80% of their time on work that doesn't generate revenue.
- Victoria Moran
- Feb 10
- 2 min read
Imagine a revenue team spending 80% of their time on work that doesn't generate revenue. You likely have...
...a version of this.
⬜⬜⬜ Where It Exists ⬜⬜⬜
Your existing client base
is your greatest source of revenue potential.
→ Upsells
→ Cross-sells
→ New regions
→ Sister brands
→ Increased usage
→ Warm referrals to new logos
This is why 80-90%+
of your revenue potential
sits under your existing clients.
🟨🟨🟨 The Confusion 🟨🟨🟨
There are 4 post-sales functions
that all get bucketed under
"Customer Success"
Only two unlock that additional revenue potential.
The other two have low revenue potential.
[1] Client-Admin / Tech Support:
→ Necessary but no-revenue potential
❌ Minimize This
[2] Pro-Services:
→ Hands on keys delivery
→ Necessary to renew revenue already sold
❌ Streamline This
[3] Customer Success
→ Relationship Management, thought leadership
→ Helping clients get max value from your product
✅ Builds solid foundation for huge revenue expansion
[4] Account Management
→ Expanding your footprint of influence
→ Engaging new buyers, pitching new products
✅ Turns revenue potential into actual revenue wins
🟥🟥🟥 The Problem 🟥🟥🟥
Looking at most Post-Sales teams
they often spend 80% of their time
on the first two items above.
So what this means is that you have
most of your revenue potential
under a revenue-owning team
who isn't driving revenue
most of the time.
A͟C͟T͟I͟O͟N͟
Go ahead
and ask your team
how much time they spend
on the four functions listed above.
🟩🟩🟩 The Solution 🟩🟩🟩
There are 5 protocols
to most effectively solve this problem.
They're included in a larger program
built to transform your post-sales team
into the $$$ growth edge of your business.
▶️▶️▶️ REACH OUT ◀️◀️◀️
and this resonates with you
reach out to learn more
and joint he waitlist
for our next cycle.
Comment 'Revenue'
or DM me for more info.
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