There's an elephant in the post-sales room that we have to discuss...

There's an elephant in the post-sales room that we have to discuss...

🟥 PROBLEM 🟥

You need commercial outcomes

• Renewals

• SKU Expansions

• Usage Expansions

• Enterprise Expansions

...representing significant revenue

from these post-sales teams:

• Customer Success

• Client Services

• Account Management

• Etc

Yet these teams

often equate these responsibilities

with 'selling', which they regard with a stigma.

THIS IS A REAL

🔺 I partner with an exec

🔺 in a household name advertising biz

🔺 who has over 100 account managers

🔺 who hold this exact perspective about 'selling'.

🟨 WHY 🟨

To them, selling is a “dirty word,”

associated with pushy or deceptive tactics.

Perhaps this comes serving a client

who was “oversold” by a sales rep

Or perhaps it comes from their own experience

being sold to as a consumer —

the common “used-car salesman” experience.

🔸We need to remove this perception if

🔸we want your post-sales team to become

🔸a massive growth engine for your business

🟩 ACTION 🟩

If you're a #CEO or #CRO

who needs your post-sales team

to be excited about driving commercial wins

▶️ REACH OUT ◀️

And we can discuss how

I go about solving this problem

conceptually, pragmatically, and measurably.