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What it Feels Like to Clear the Path for Revenue, Profit, Predictability


You come in stressed. Overwhelmed. 


The firehose of competing demands and...



...fire drills, distracting you from what's important.



What's important?



🔺 The aggressive goal you have to hit 🔺


 (that you get 5% of time to think about)



 → Revenue


 → Profit


 → Predictability



When you finally get a minute to think,


all the constraints & complexities


are what come to mind.



And you're foggy again. 


Overwhelmed.


Stressed.



THIS IS HOW IT STARTS


______________________



HOW IT ENDS?



 • Excitement


 • Energy


 • Clarity



Why? How?



→ You believe again (that it's possible...you got this)



→ Because you see a clear & credible path forward



→ Based in logic, pragmatism, structure, experience



YOUR LOCUS OF CONTROL


It's internal. 



You're not at the mercy of external circumstances.


You've regained agency.


You're clear. 


______________________



WHAT HAPPENS IN BETWEEN?



Your weekly executional strategy session with me


(or one of my adjunct Operating Partners)


an outside, unattached, experienced sparring partner.



(1) Exploration...


... of the aggressive goal


... of the challenges


... of the contextual nuance



(2) Application...


... of structured frameworks to order the chaos


... of known protocols for solving [X Operational Issue]


... of pragmatic pressure testing, scenario analysis



(3) Clarifying...


... exactly what you will do now (#Execution)


... how it ties to the plan (#Strategy


... why it will impact goals (#Outcomes


______________________



This is what a #CRO explained to me yesterday.



It's how he experiences working with me day-to-day.


______________________



🟩🟩🟩 ACTION 🟩🟩🟩



If you're a #CEO#COO#CRO and want



 • simple actions


 (tied to)



 • structured frameworks


 (tied to)



 • what's really going to move the needle


 (tied to)



 • very aggressive outcomes amidst constraints



▶️ REACH OUT ◀️



...and we can discuss what 


an independent operating partnership looks like.



It isn't coaching.


It isn't consulting.


It isn't fractional exec work.



It's more than the sum of those parts.


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