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We often see $10M+ opportunities being ceded (or $10M+ problems being created) by first-time & seasoned executives alike, who either...


(a) avoid making right-yet-unpopular decisions, or

(b) make those decisions but in artless, crude ways.


You *can* (and therefore *should*)

make unpopular decisions

in ways that actually

*earn* the trust & loyalty of your org.


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If you need help threading this needle,

[REACH OUT]

and we can discuss how we can partner to make that happen.

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