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LEARN [ Blog ]
Our desire is to bring insightful concepts that can be pragmatically applied.
These blog posts are almost entirely based upon real client conversations.
Thus, we're sharing the real perspectives CEOs and other senior execs are employing to break through growth plateaus and capture as much upside as possible.
We hope you enjoy these musings. But even more, we hope you apply them in your business.


Why don't you have a post-sales MEDDIC (Renewal Qualification)?
Customer churn issues? You need a renewal qualification process. You have deal qualification in sales. Why wouldn't you have the same...
Mar 251 min read
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What if Product Team Had QUOTA?
Why doesn't Product have quota? Conversion rates? What I mean is, Product could benefit from... 🟥🟥🟥 SALES DISCIPLINES 🟥🟥🟥 Sales...
Mar 242 min read
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Your business might need heart surgery ... like my wife did
Your business might need heart surgery ... like my wife did. (Give me 60 sec to explain) 🟨🟨🟨 YOUR BIZ 🟨🟨🟨 Maybe numbers aren't...
Mar 192 min read
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Product says it's a GTM problem & GTM says it's a Product problem
Product says it's a GTM problem. GTM says it's a Product problem. 🟥🟥🟥 YOU KNOW HOW IT GOES 🟥🟥🟥 It's nothing new. #GTM says: → We'd...
Mar 171 min read
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Your Best Sales Reps Are Not Within Your Four Walls
Your best sales team? You don't incentivize them. They don't even work for you. Who are your best sellers? Delighted clients. They're...
Mar 151 min read
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Concepts + Practices + Tools = Success
3 questions some of the most senior revenue leaders still can't tell me... [1 min read time] 🟥🟥🟥 QUESTIONS 🟥🟥🟥 For your existing...
Mar 131 min read
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VALUE
There's a good chance you're forgetting something crucial... 🟥🟥🟥 THE PUNCHLINE 🟥🟥🟥 Everything starts with delivering ⇒⇒⇒⇒ VALUE...
Mar 101 min read
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5 NON-NEGOTIABLE'S for every quota-carrying individual
5 NON-NEGOTIABLE'S for every quota-carrying individual. Tough love & just shooting straight ... Applicable for both new logo sales reps...
Mar 71 min read
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7 Pragmatic AI Use Cases for Customer Success + Account Mgmt
7 AI use cases - in Customer Success / Acct Mgmt -- Effectiveness & Efficiency We've already implemented these within our client base...
Mar 51 min read
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This is an illustration from my upcoming book
This is an illustration from my upcoming book. It's about making B2B Renewal & Expansion $$$ go ↑↑↑ 🟥🟥🟥 Why 🟥🟥🟥 80-90% of revenue...
Mar 41 min read
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What if you operated as if every quarter was a fiscal year and each week was a whole month?
I want everyone to operate differently. What I mean is... Work as if... ... every quarter is a fiscal year ... every week is a month ......
Feb 111 min read
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Imagine a revenue team spending 80% of their time on work that doesn't generate revenue.
Imagine a revenue team spending 80% of their time on work that doesn't generate revenue. You likely have... ...a version of this. ⬜⬜⬜...
Feb 102 min read
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2025 Growth Engine
In 2025, I'll be posting more often about a critical & pervasive problem: post-sales revenue. 🟥🟥🟥 In almost every business 🟥🟥🟥 →...
Jan 131 min read
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Poor client retention? Anemic client expansion revenue? 7 Reasons to watch this 4 min video
(1) Underscoring one of the most common root causes (2) A conceptual framework directing post-sales efforts (3) A pragmatic tool to...
Nov 4, 20241 min read
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5 Approaches to Creating Scale
"You want me to do far more with the same amount of people?!" Yes. Yes, we do. Why? Because it’s possible. Because of other options like...
Oct 28, 20241 min read
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Stop Running The Business In Your Head
"The problem is that most [#CEOs*] run their businesses in their heads." A 30-year investing veteran... ...from the PE space (primarily...
Jul 16, 20241 min read
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Beware of Disdain for the Competition
A disdain for the competition is problematic. Unless you're absolutely crushing all your growth goals, or... ...have a monopoly in your...
Jul 15, 20241 min read
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Has your org invested in tangible *operational norms* to create the *cultural norms* you hear leadership aspiring to see in its workforce?
I'm tired of hearing "[Fill in the blank] generation of workers are [complaint about work ethic]!" Question is: What have you done about...
Jul 9, 20241 min read
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Reduce Organizational Whiplash By Refining Your Strategy
Your org is suffering from whiplash (and a likely a lack of sound strategy) if you see things like... → "We're building this product!" ...
Jul 8, 20241 min read
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Organizational Focus and Discipline
Focus & discipline are standard ingredients for ongoing growth, yet (somehow) often missing. This 2 min video elaborates. 🟨🟨🟨 QUICK...
Jul 1, 20241 min read
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